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242 Wythe Ave #4, Brooklyn, NY 11249

The voice of your customer is far more powerful
and believable than most marketing platforms.

About Us

What is TADA

TADA is an Advocacy Engagement Platform that helps businesses move from transactions to relationships, from customers to advocates. Our platform is designed specifically to capitalize on the power of word-of-mouth recommendations and personal relationships to build your brand, business, and revenue stream.

Our Mission

To help businesses move from transactions to relationships, from customers to advocates. We believe a business will prosper when closer relationships are formed between their key stakeholders and managed in a sustainable way that creates a win-win scenario for all.

Our Vision

To create a truly-global product. Truly global meaning that a bakery in Argentina can use us, an ice cream shop in Malaysia can use us, a multi-national bank in Jakarta can use us and so on … I think you get the idea!

Client Story

With the help from TADA, we can be more focus to acquire new member to visit our beauty clinic and update about our in house promotion. Not only that, our customer more excited to collect their points than previously only stamps and cards which has its own weakness to lose the stamp cards. We are happy because the point collection are one of the appreciation from NMW clinic to our customer that they can take the benefit from their point to redeem our free treatment.

Theodorus Dhaniel
Theodorus Dhaniel
@Director of Marketing - NMW Skincare

Before we working together with TADA, our customer return rate is not good enough. But TADA development team is very helpful. We can analyze our customer behavior and enable us to maintain our customer to increase return rate. Don't waste your time to develop your own loyalty program, just simply use TADA to develop and manage it.

Sour Sally
Edwin Gunawan
@Head of Brand - Sour Sally Group

Key Person Behind TADA

Managing Director
Antonius Taufan

Passionate about building sustainable, high-impact business. Obsessed with books, adrenaline junkie.

Picture by DealStreetAsia
Chin Chao

15 years of exp. in the venture capital & venture debt industries: entrepreneurship, company building, business ops & strategy.

Luke Roush, Picture owned by Sovereign's Capital
Luke Roush

A leader who enjoys working with a bright, highly motivated team to solve problems and create value.

Picture owned by EIP Ventures
Sridhar Chityala

An industry leader in global financial services, marketing, retail distribution, global payments & electronic commerce.

Picture taken from David's Private Collection
David Tjokrorahardjo

A leadership coach, a communicator of ideas, a multi-national entrepreneur, and an investor.

Picture owned by Finch Capital
Hans de Back

Has over 13 years of intl. entrepreneurial exp. across multiple high-tech industries: mobile, advertising, gaming, social media.

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